Private · Company · Aksjeselskap
LURA PIZZA AS
↳ Brreg · companies
Parent of 10 companiesSTANGELAND PIZZA AS · LIGO AS · SVEINS SNARKJØP ASNew CEO recentlyHenrik Andre Jelsa
Group financialsNOK
FY24 · 9MFY25 · 10M
RevenueNet profit
Regnskapsregisteret · company_revenue
Job ads on NAV Arbeidsplassen12 MO
No job ads on record in the last 12 months.
NAV Arbeidsplassen · company_job_ad_months
Public contracts · won → est. expiryaward dates from Doffin/TED · hatched = our estimate, end dates aren't published
0 wins
Doffin/TED · company_tender_wins
Key figuresBrønnøysund
FY24FY25TREND
Revenue9M10M
Operating result1M1M
Net result0M0M
Regnskapsregisteret · company_revenue
MoneyNOK
Group revenue
kr 88.9M
Group net
kr 5.01M
Tenders won
0
Rolled up across the parent + 10 subsidiaries — TORRIDALSVEIEN KOLONIAL AS alone is kr 17.5M.
rollup estimate · filed konsernregnskap not yet in Intelligo
Regnskapsregisteret · rollup across ownership edges (estimate)
Activitylast 24 mo
No job-ad activity on file
totals on file · ads-over-time series not yet in Intelligo
Registry changes
Accounts filed · sisteInnsendteAarsregnskap2024 → 20252026-07-15
Employees18 → 172026-06-22
Field change · registreringsdatoAntallAnsatteNAVAaregisteret2026-05-10 → 2026-06-102026-06-22
Field change · registreringsdatoAntallAnsatteEnhetsregisteret2026-05-12 → 2026-06-132026-06-22
NAV + JobStream · company_hiring · Brreg · company_changes
From the FY2025 accounts
FILEDAccounts filed for FY2025.
AUDITAudited by LIIT AS.
GROUPFiles as a parent with 10 subsidiaries.
BALANCEEquity kr 118k.
Regnskapsregisteret + Brreg roles · the annual-report PDF is a paid Brønnøysund document, so these are the filed facts, not extracted prose
Timelineall sources
accounts_filed: sisteInnsendteAarsregnskap2024 -> 2025Registry · 2026-07-15
employee_change: antallAnsatte18 -> 17Registry · 2026-06-22
field_change: registreringsdatoAntallAnsatteNAVAaregisteret2026-05-10 -> 2026-06-10Registry · 2026-06-22
field_change: registreringsdatoAntallAnsatteEnhetsregisteret2026-05-12 -> 2026-06-13Registry · 2026-06-22
PB NORGE DRIFT AS acquired 100.0 pctNew owner · 2022-12-31
LIGO GRUPPEN AS exited (held 92.9 pct)Owner exit · 2022-12-31
Skiwo · company_events
Tenders0 wins · 0 losses
No recorded tender wins.
Relevant open tenders — matched NACE 56.110 ↔ CPV
subscribers sharpen matches with per-company keywords
open-tender matching (NACE ↔ CPV) awaits Intelligo's open-tenders view
Doffin/TED · company_tender_wins · 2026-08-03
People2 roles
BOARD · 1 ROLE
Styrets lederHenrik Andre Jelsa2023registered roles only · website-employee lookup awaits the crawler
Roles from Brreg, shown for business contact only. No birth date is shown or exported (purpose limitation, GDPR Art. 6(1)(f)).
Brreg · company_people
Structureparent
OWNERSHIP CHAIN · ULTIMATE → THIS
100%PB INDUSTRIER AS
100%THE PB COMPANY AS
100%PB NORGE HOLDING AS
78%PIZZABAKEREN HOLDING AS
100%PB NORGE DRIFT HOLDING AS
100%PB NORGE DRIFT AS
self
Owns ↓ · 10 subsidiaries
SPSTANGELAND PIZZA AS ↗Restaurant activities100% · kr 7.82MLILIGO AS ↗Restaurant activities100% · kr 11.8MSSSVEINS SNARKJØP AS ↗Restaurant activities100% · kr 8.67MPIPIZZATORGET AS ↗Restaurant activities100% · kr 6.92MHPHOMMERSÅK PIZZA AS ↗Restaurant activities100% · kr 6.55MTKTORRIDALSVEIEN KOLONIAL AS ↗Restaurant activities51% · kr 17.5MNPNÆRBØ PIZZA AS ↗Restaurant activities50% · kr 10.3MSRSPILLERIET RANDABERG AS ↗Non-specialised retail sale of predominately food, beverages or tobacco50% · kr 17k91913055373 ↗50% · —BPBREIDABLIKK PIZZA AS ↗Restaurant activities50% · kr 9.19M
Owned by ↑ · 1 holder
PB NORGE DRIFT AS
100%Aksjonærregisteret · company_ownership · 2025 · both directions
LocationSandnes
Sandnes
municipality only · street address + coordinates not yet in Intelligo
Brreg · registered municipality